Friday, November 6, 2009

How to Write a Book Marketing Plan for a Publisher or Agent

Consider a couple things before and while writing your book marketing plan.

1. How is your book different than other books in the genre that have similar subject matter?
Go to Amazon, Barnes and Noble or other sites that supply the back of book blurbs.

2. What demographic will buy your book?
Do not concentrate who will read the book, because the reader and buyer may not be the same person.

3. How will you let people know your book was published and is for sale?
You need to widen your circle of contacts. If you only sell your book to the people you know, you're going t sell books that are in the hundreds. We want to sell our books to thousands or millions.


Media

Radio –there are ___ radio stations in the area. In order to interest the radio stations in you/your book you'd _____ (Put your hook in the blank. How are you going to interest them? Contest? Holiday tie in to your book?)

Blog Talk Radio – how many stations? In order to interest the radio stations in me/my book I’d _____ (Put your hook in the blank. How are you going to interest them? Contest? Holiday tie in to your book?)

Television – there are ___ local television stations In order to interest the them in me/my book I’d _____ (Put your hook in the blank. How are you going to interest them? Contest? Holiday tie in to your book?)

Newspapers there are ___ newspapers in the area. In order to interest the newspapers in me/my book I’d _____ (Put your hook in the blank. How are you going to interest them? Contest? Holiday tie in to your book?)

Blog Book Tour there are a network of writers with web logs When the book is released for purchase, I will tour # ___ blogs of writers (what other different types of blogs or websites? (If you know the book's intricacies, [are foods eaten or talked about, does you main character play a sport, have a hobby, an aimal/pet? ) In order to draw people to the blogs you will promote them through the social networks (name them and explain your affiliation You may need to join more. (Put your interview topics, the types of posts on blogs – topic for guest blogging articles, in the blank. How are you going to interest them? Contest? Holiday tie in to your book?)

Magazines & Newsletters – there are magazines that focus on __________ I’ll contact them for reviews/book interviews/interviews on __________ subjects


YOU’RE WANTING TO SHOW HOW YOU CAN GET THE WORD OUT. USING THE MEDIA IS THE EASIEST MEANS TO GENERATE A DEMAND FOR YOUR BOOK.

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